Social for Suppliers: How to Define, Measure & Maximize Your Social Media Strategy

This webinar teaches suppliers, manufacturers and distributors how to build a winning social media strategy that positively affects the bottom line. By defining common objectives and understanding how to measure their impact, you’ll be able to implement strategies that increase your social media footprint–through both enriched b2b and b2c content.

Participants will be able to:

  • Identify various social media objectives.
  • Understand how to measure your return on objective.
  • Learn how using enriched content can boost engagement.

Speaker: Carol Morgan, CEO & President, Denim Marketing

NAHB Continuing Education: 1.0 hours of continuing education credits for the following 12 designations: HCCP, CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.

Cancellation and Refund Policy:  Registration is open until 3 p.m. ET (12 p.m. PT) on Monday, May 4. To receive a refund, cancellations must also be submitted by 3 p.m. ET (12 p.m. PT) on Monday, May 4. After that date, no refunds will be issued. Cancellation requests must be submitted to Deborah Krat at

Carol L. Morgan, MIRM, CAPS, CSP

President, Denim Marketing

Carol L. Morgan, MIRM, CAPS, CSP, has decades of experience as a marketing, public relations and social media expert, strategist, and consultant. She is President of Denim Marketing, a brand she launched in May 2017 that promises to be a comfortable fit for clients. The parent company of Denim Marketing, Flammer Relations, Inc. is celebrating 20 years in business in 2019. Denim Marketing, based in the metro Atlanta area, works nationwide with builders, developers, mortgage companies, construction product manufacturers, apartment developers, banks, and others in the housing and construction industry.

 Carol created the nationally-ranked and award-winning real estate blog in 2006. In fact, she launched several blogs that year, including, and These sites were early pioneers in the blogging space, and because of Carol’s early adoption of blogging and social media, she is often fondly referred to as the “Blogging Queen” and the “Queen of Social Media.”


05/05/2020 at 2:00 PM (EDT)   |  60 minutes
05/05/2020 at 2:00 PM (EDT)   |  60 minutes This webinar starts at 2:00 pm ET. Attendees will be able to login at 1:45 pm ET.
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Certificate of Completion
1.00 Continuing Education credit  |  Certificate available
1.00 Continuing Education credit  |  Certificate available