David is the Founder & Managing Director for Bernardino Enterprises, LLC. In this capacity, he serves as a fractional CMO for companies across the building, consumer packaged goods, and consumer healthcare sectors. For over twenty-five (25) years, David has led brands and driven growth across various sectors, including building materials, home building, consumer packaged goods, consumer healthcare, advertising, management consulting, and non-profit, serving organizations such as: Procter and Gamble, Merck, Pinnacle Foods, and Samsung His work has spanned organizations ranging from startups to the Fortune 100 and in geographies ranging from North America to the BRIC countries. David is also a frequent speaker at events such as the International Builders Show and the Kitchen & Bath Industry Show.

Amy Abeyta is the Strategic Partnerships Manager at Alta Home Lending, where she works alongside builders and industry partners to support new construction sales through relationship-driven, market-informed financing strategies.

Amy brings a practical, builder-focused perspective shaped by experience across both construction and lending. Earlier in her career, she worked on the construction side of the business as an installing partner, giving her firsthand insight into the operational realities builders face from the jobsite through closing. That background allows her to approach builder conversations with a well-rounded understanding of how construction, sales, financing and customer experience intersect.

Amy serves as the Colorado State IBS Ambassador for NAHB, is a 2025 NAHB Leadership Academy Graduate, serves on the Colorado Association of Homebuilders Board of Directors, NAHB Single Family Builders Committee and the NAHB Housing Finance Committee, and is the Denver Metro HBA Associate Board Delegate. She is actively engaged in national, state and local builder leadership and education, with a focus on sharing practical insights that builders and their partners can apply in real time.

Known for her hands-on, relationship-driven approach, Amy works closely with builder leadership teams, sales professionals, Realtor partners and lending teams to align financing strategies with sales goals and buyer needs. She is passionate about elevating builder education, strengthening industry partnerships and creating meaningful growth opportunities across the homebuilding ecosystem.

Frank R. Coppola, III is the Chief Operating Officer of RWA Global Group, a Turks and Caicos resort development group that focuses on building the next generation of the world's most exclusive and sought after havens for seasoned travelers. Before he worked in residential building, Frank Coppola was a Commodities and Equities Trader and International Equity Proprietary Trader for York First Securities. After 8 years of a successful career in the Stock Market, Coppola decided to venture out with an entrepreneurial spirit, leading to the founding of Coppola Brothers, LLC (CBLLC). CBLLC’s first 10 years primarily consisted of residential renovations, but morphed into a marquee remodel and renovation contractor and a robust construction management firm. Today, the company is a trusted contractor with six different financial institutions and is an Owner’s Representative and Developer. Frank Coppola’s successful career is due in great part to his immense branding expertise, board room experience, and wall street knowledge, as well as his keen ability to create teams composed of experts necessary for accomplishing challenging goals.

Scott Zellak is a nationally recognized authority in residential construction performance, warranty risk management, and post-sale compliance, with a professional background that bridges field inspection, builder advisory services, and AI-enabled operational systems. He is the founder of Warranty Shield, LLC, an AI-driven warranty risk management and administration platform designed to help builders reduce post-closing risk, maintain regulatory alignment, and improve long-term homeowner outcomes. Warranty Shield incorporates patent-pending artificial intelligence to automate warranty workflows, strengthen documentation integrity, and support compliance under right-to-repair statutes and statutes of repose and construction oversight services supporting both builders and homeowners from pre-construction through the post-construction lifecycle. A State of Florida licensed Home Inspector, Certified Master Inspector (CMI), licensed Mold Assessor, and licensed Mold Remediation Contractor, Scott’s perspective is grounded in objective, field-verified evaluation of construction performance. As Co-Chair of the NAHB Residential Construction Performance Guidelines, 7th Edition, and as an NAHB Trainer, and a member of the NAHB Single-Family Subcommittee on Education and a PAC member of NAHB.