How Gen Z and Millennials Are Changing Homebuilding Forever

Best of IBS Series 2020

Millennials and Gen Z are not only reshaping the economy, they’re completely altering the homebuilding industry. These generations expect unique experiences that are changing the ways we buy and sell -- forcing companies to examine how they do business. See how these consumers are making an impact on home design with strong preferences for smart home technologies, energy efficiency and more workable spaces. Learn how they’re devising new communication and wellness protocols, influencing design spaces and affecting technological advances.

Participants will be able to:

  • Learn why health, technology, environment and sustainable living are important to these buyers and how you can more effectively merchandise to appeal to these interests.
  • Identify how these two generations are changing the fundamentals of location, size and space in urban areas and the suburbs.
  • Learn the style, color and design preferences of Millennials and Gen Z.  

Speakers: Brooke Collins, Regional Manager, Builders Design,, 5; Marnee Duffus, Regional Manager, Builders Design,, 7; Megan Eltringham, VP of Marketing, The New Home Company, meltringham@nwhm

NAHB Continuing Education: 1.0 hours of continuing education credits for the following 12 designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.

Cancellation and Refund Policy:  Registration is open until 3 p.m. ET (12 p.m. PT) on Tuesday, June 23. To receive a refund, cancellations must also be submitted by 3 p.m. ET (12 p.m. PT) on Tuesday, June 23. After that date, no refunds will be issued. Cancellation requests must be submitted to Deborah Krat at

Marnee Duffus

Regional Manager, Builders Design

Brooke Collins

Regional Manager, Builders Design

Megan Eltringham

VP of Marketing, The New Home Company


06/24/2020 at 2:00 PM (EDT)   |  60 minutes
06/24/2020 at 2:00 PM (EDT)   |  60 minutes Participants will be able to log into the webinar by 1:45 pm ET. The webinar begins promptly at 2:00 pm ET. Click "Enter the Meeting" and type your first and last name in the display name. You'll also need to complete the webinar evaluation towards the end of the webinar in order to receive your certificate of completion.
Webinar Evaluation
9 Questions
9 Questions Please fill out the evaluation below with your feedback about the webinar. You must complete the evaluation to receive your Certificate of Completion. Click the link below when you are ready to begin.
Certificate of Completion
1.00 Continuing Education credit  |  Certificate available
1.00 Continuing Education credit  |  Certificate available