How to Effectively Use Facebook & Instagram to Sell More Homes
This webinar will show you the most effective ways to drive more appointments and sales through the utilization of Facebook and Instagram. Gone are the days of posting updates three to five times a week. Learn about the smart ads that leverage Facebook's artificial intelligence and
the compelling data that proves it's time to start taking advantage of selling on social media.
Participants in this webinar will:
- Understand Facebook's artificial intelligence to super-charge your ad results.
- Discover the top three ad formats that result in appointments and sales, not just "likes.”
- Learn the tools and systems used by top builder's to effectively manage their social presence.
Speaker: Kevin Oakley, Managing Partner, Do You Convert, email@example.com
NAHB Continuing Education: 1.0 hours of continuing education credits for the following 12 designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.
Cancellation and Refund Policy: Registration is open until 3 p.m. ET (12 p.m. PT) on Tuesday, June 30. To receive a refund, cancellations must also be submitted by 3 p.m. ET (12 p.m. PT) on Tuesday, June 30. After that date, no refunds will be issued. Cancellation requests must be submitted to Deborah Krat at EdWebinars@nahb.org
Do You Convert
Kevin Oakley has over 12 years of experience running marketing and sales operations for home builders of all shapes, sizes, and areas of expertise. Kevin has worked for two different multi-billion dollar revenue builders as well as for a private family owned builder. During his two years with NVR, a top 5 home builder, Kevin had full operational responsibility for land, construction, and sales for two home building divisions in the Pittsburgh MSA. While at Heartland Homes, Kevin’s management helped to grow sales by 15-20% each year during the downturn from 2008 – 2012 while simultaneously shrinking the marketing budget each year. Kevin’s extensive background and time spent in the trenches allows him to uniquely connect with the challenges you face in today’s market. From launching new communities, increasing online lead volume or conversion, improving your customer’s experience, lowering marketing costs, web design, and so much more – he has a strategy for success. Kevin speaks regularly at the International Builder’s Show and Pacific Coast Builder’s Conference as well as select local home building associations and home building companies looking to gain an edge over the competition. Kevin is the author of Presale Without Fail: The Secret to Launching New Communities and Phases with Maximum Results.