Marketing and Sales for Building Professionals –National Virtual Course 2021 (April 24)

  • Registration Closed

The days of “build it or remodel it and they will buy” are a thing of the past. Today’s customers are demanding, selective and very well-educated. So how do you stand out from the crowd and make your brand relevant? This course will give you an overview of the many types of marketing and sales tools available today to help you build your unique brand and a positive reputation so you can engage potential customers, clients and referral partners. 

Participants in this course will be able to:

  • Identify social media and emerging technology to enhance marketing
  • Describe time-tested and cutting-edge tactics to increase the effectiveness of advertising, promotions and public relations
  • Identify a variety of methods to generate and qualify sales leads
  • Describe positive strategies to close the sale
  • Describe follow-through techniques that lead to great referrals

Instructor: Tim Lansford, CAPS, CGA, CGR, GMB, Master CGP, MIRM

NAHB Continuing Education: 6 hours toward CAPS, CGA, CGB, CGR, GMB, GMR, CGP, CSP, Master CGP and Master CSP 

Required for NAHB Designations: CGB, CGR


Important Registration Details:

This course is non-transferrable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course.  If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now.

To receive credit for this course, you must take the test after the course ends, complete the evaluation, and download your certificate of completion.  

Cancellation and Refund Policy: Registration is open until 3 p.m. ET (12 p.m. PT) on Friday, April 23. Cancellations will also be accepted until 3 p.m.  ET (12 p.m. PT) on Friday, April 23. After that date, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to education@nahb.org.    

Tim Lansford

Instructor

Luxury Homes

Tim Lansford, also known as "The Thought Re-Constructor," boasts an impressive three-decade career in construction and real estate. Leading Luxury Homes of Texas, he excels as a builder, real estate broker, and distinguished speaker, leveraging his deep industry knowledge to inspire change in leadership and perception across multiple sectors. Beyond construction, he is a passionate speaker that runs a comprehensive Training and Development Company, focusing on innovative leadership and success strategies. His influential workshops and keynote speeches have captivated audiences nationwide, including notable appearances at NAHB, TAR, SHRM, NARI, AMC, and the International Builder’s Show (IBS).  Through his workshops and keynote speeches, Tim challenges and guides professionals to rethink their conventional views on leadership, urging them to adopt innovative strategies for personal and professional development. 

Key:

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Webinar
04/24/2021 at 9:00 AM (EDT)  |  540 minutes
04/24/2021 at 9:00 AM (EDT)  |  540 minutes
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Verification Code
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Enter code to continue.
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Course Test
25 Questions  |  2 attempts  |  60 minute limit  |  18/25 points to pass
25 Questions  |  2 attempts  |  60 minute limit  |  18/25 points to pass
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Course Evaluation
9 Questions
9 Questions
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Certificate of Completion
6.00 Continuing Education credits  |  Certificate available
6.00 Continuing Education credits  |  Certificate available
You must register to access.