Overhead, Margins & Markup: Learn to Play the Price is Right

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Builders and remodelers constantly struggle with how to price in a way that delivers the profit they deserve without losing a potential client to a lower priced bid with similar perceived quality. This webinar will offer proven strategies to help you determine the right margins and markup to maintain a healthy profit. You’ll learn what needs to be included in regards to labor burden—with realistic productivity accounted for—as well as ways to reduce slippage, navigate discounting and other pitfalls.

Participants in this webinar will:

  • Learn tips on maintaining realistic margin goals, allowing for slippage that inevitably occurs on all jobs
  • Identify steps to create workable pricing models
  • Understand the math for margin to markup, markup to margin and breakeven analysis to achieve profitability

Speaker: Alan Hanbury, GMR, CGR, CAPS, CGP, President, House of Hanbury Builders, Inc.

NAHB Continuing Education: 1.0 hours of continuing education credits for the following 12 designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.

Cancellation and Refund Policy:  Registration is open until 3 p.m. ET (12 p.m. PT) on Tuesday, September 29. To receive a refund, cancellations must also be submitted by 3 p.m. ET (12 p.m. PT) on Tuesday, September 29. After that date, no refunds will be issued. Cancellation requests must be submitted to Deborah Krat at EdWebinars@nahb.org

Alan Hanbury, CAPS, GMR


House of Hanbury Builders, Inc.

Owner of Residential Design/Build Remodeling firm since 1976.

Sales, production and accounting responsibilities.
Instructor of NAHB designation courses, 17 approved classes and 6 designation families.
Speaker and writer on subjects pertaining to running a remodeling business including: pricing, budgeting for profitability, managing overhead, cost control, cash flow and business planning.

Specialties: Our company is a full service Design/Build firm which is best known for its Kitchens, Baths and Additions. We are capable of improving the entire space from the siding in. 37 years of remodeling experience are brought to bear on every project so you know that no corners are cut. 


09/30/2020 at 2:00 PM (EDT)   |  60 minutes
09/30/2020 at 2:00 PM (EDT)   |  60 minutes This webinar starts at 2:00 pm ET. Attendees will be able to login at 1:45 pm ET.
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Certificate of Completion
1.00 Continuing Education credit  |  Certificate available
1.00 Continuing Education credit  |  Certificate available