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  • Contains 8 Component(s), Includes Credits Includes Multiple Live Events. The next is on 11/29/2022 at 1:00 PM (EST)

    This class meets on two consecutive Thursdays November 29th, December 6th, and 13th from 1-3 ET Please contact elearninghelp@nahb.org with questions.

    This is a high participation course. Please ensure your camera and microphone are working before the start of class. 

    This course is designed to help companies think strategically about social media and how it fits into the “big picture.” A well-designed marketing program must start with a strong foundation comprised of the company website, brand and content. After the foundation is in place, tactics like social media can be incorporated to drive traffic to the website.

    The world has changed; it is no longer enough to just be online. Millennials have changed the game for all generations. The sales process is about the user experience, so make it fun!

    Most companies have a website, Facebook and Twitter pages and various other social media accounts. Often what they are missing is the strategy to make them work together and produce results that meet goals. This course will help participants to craft a marketing plan that includes social media as a key component.

    Participants in this course will be able to:

    • Identify the fundamentals of a sound marketing foundation
    • Recognize how social media relates to the company’s marketing foundation
    • Use content calendars to effectively plan and maintain a strategic program
    • Identify and engage the right audience
    • Discover how to start conversations today for sales tomorrow

    Instructor: Carol L. Morgan, MIRM, CAPS, CSP, President, Denim Marketing  

    Course Length: 6 hours

    NAHB Continuing Education: 6 hours for the following 12 designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.

    This course is non‐transferrable. Do not use another individual’s login information to register for this course. You must log in to nahb.org as yourself to receive a certificate of completion and credit for this course. If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now. 

    After you have participated in all three live sessions, you must take a timed, one-hour skills check and earn a score of 70% or higher to receive course credit. If you do not pass, you have one opportunity to retake it. Once you have passed the skills check and completed the course evaluation, you can print out your certificate of completion. You will have access to the test for 60 days after the completion of the classes.

    Cancellation and Refund Policy: Cancellations will also be accepted until 24 hours before the class is scheduled to begin. After that date, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to ElearningHelp@nahb.org. 

  • Contains 8 Component(s), Includes Credits Includes Multiple Live Events. The next is on 10/18/2022 at 1:00 PM (EDT)

    This class meets on three consecutive Tuesdays October 18th, 25th, and November 1st. Please contact elearninghelp@nahb.org with questions.

    Today’s customers are demanding, selective and very well-educated. So how do you stand out from the crowd and make your brand relevant? This course will give you an overview of the many types of marketing and sales tools available today to help you build your unique brand and a positive reputation so you can engage potential customers, clients and referral partners. 

    The days of “build it or remodel it and they will buy” are a thing of the past. Today’s customers are demanding, selective and very well-educated. So how do you stand out from the crowd and make your brand relevant? This course will give you an overview of the many types of marketing and sales tools available today to help you build your unique brand and a positive reputation so you can engage potential customers, clients and referral partners. 

    Participants in this course will be able to:

    • Identify social media and emerging technology to enhance marketing
    • Describe time-tested and cutting-edge tactics to increase the effectiveness of advertising, promotions and public relations
    • Identify a variety of methods to generate and qualify sales leads
    • Describe positive strategies to close the sale
    • Describe follow-through techniques that lead to great referrals

    Instructor: Dianne D. Beaton, CGA, CAPS, Owner and Visionary Diva, 2DiFore Marketing Solutions

    Course Length: 6 hours

    NAHB Continuing Education: 6 hours toward CAPS, CGA, CGB, CGR, GMB, GMR, CGP, CSP, Master CGP and Master CSP 

    Elective for NAHB Designations: CGB, CGR

    This course is non-transferrable. Do not use another individuals login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course.  If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now.

    After you have participated in all three live sessions, you must take a timed, one-hour skills check and earn a score of 70% or higher to receive course credit. If you do not pass, you have one opportunity to retake it. Once you have passed the skills check and completed the course evaluation, you can print out your certificate of completion. You will have access to the test for 60 days after the completion of the live sessions. 

    Cancellation and Refund Policy: Cancellations will also be accepted until 24 hours before the class is scheduled to begin. After that date, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to ElearningHelp@nahb.org.  

  • Contains 6 Component(s), Includes Credits Includes Multiple Live Events. The next is on 10/13/2022 at 1:00 PM (EDT)

    This class meets on three consecutive Thursdays October 13th, 20th, and 27th Please contact elearninghelp@nahb.org with questions.

    Develop the skills you need for successful project management by learning how to get a project built on time and on budget. By applying the concepts and strategies of this course, you will increase your professional value, thus bringing more value to your company and to the customer.

    Participants in this course will be able to:

    • • Explain the basics of successful project management
    • • Execute pre-construction project management functions and responsibilities
    • • Implement the tools available for efficient project management
    • • Manage trade contractors effectively
    • • Perform project management duties during the project
    • • Complete the duties and responsibilities of post-project management

    Instructor: TBD

    NAHB Continuing Education: 6 hours toward CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP and MIRM

    Required for NAHB Designations: CGB, CGR

    Elective for NAHB Designations: CGA

    This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course.  If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now.

    After you have participated in all three live sessions, you must take a timed, one-hour skills check and earn a score of 70% or higher to receive course credit. If you do not pass, you have one opportunity to retake it. Once you have passed the skills check and completed the course evaluation, you can print out your certificate of completion. You will have access to the test for 60 days after the completion of the webinar. 

    Cancellation and Refund Policy: Cancellations will also be accepted until 24 hours before the class is scheduled to begin. After that date, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to ElearningHelp@nahb.org.  

    Donny Mack, CGR, CGB, GMB, CAPS, CSP, CGP

    President and CEO

    Mack Professional Inc./Beaver Builders

    Donny Mack is President and CEO of Mack Professional Inc./Beaver Builders. He is a Master Instructor for professional designation courses with the National Association of Home Builders (NAHB) and he currently serves as a Voting Director with NAHB. Donny is also a member of the Education Committee with the Greater Dallas Home Builders Association and is the recipient of the Greater Dallas Home Builders Association's 2019 Hugh Prather Award. 

  • Contains 5 Component(s), Includes Credits Includes Multiple Live Events. The next is on 09/29/2022 at 1:00 PM (EDT)

    This class meets on two consecutive Thursdays September 29th and October 6th Please contact elearninghelp@nahb.org with questions.

    This course will explore the dynamics of personalities, generations, cultures, and their relationship to today’s home buyer. Why, where, and how are they making their home buying decisions? How are home buyers affected by global, national and local events, trends, and cultures? Can the new home sales professional be an expert on these aspects? The course will examine how different buyer profiles choose to look for new homes all the way to making their home buying decision. We will also investigate what to do and what not to do, in addition to other suggested techniques for selling to today’s home buyer. Lastly, the course will review best practices for marketing, advertising, merchandising, and modes of communication.

    Participants in this course will be able to:

    • Learn about today’s new home buyers: Who are they? What are they looking for? How are they looking? In this course, you will discuss the ever-changing demographics of new home buyers.
    • In addition to the questions of who and what, you will examine the differences between generations and how age shapes home buying preferences.
    • Through this course you will demonstrate helpful tips on how to market and sell to each different generation.
    • In addition to generational differences there are also abundant cultural differences in today’s home buyers. You will differentiate the wants and needs of new home buyers from various cultures.
    • Different generations, cultures and needs demand unique features in their homes. In this course, you will identify the design style and color preferences in today’s new home buyer market.

    Instructor: TBD

    Course Length: 6 hours

    NAHB Continuing Education: 6 hours for the following designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.

    Important Registration Details: 

    This course is non‐transferrable. Do not use another individual’s login information to register for this course. You must log in to nahb.org as yourself to receive a certificate of completion and credit for this course. If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now. 

    After you have participated in the sessions, you must take a timed, one-hour skills check and earn a score of 70% or higher to receive course credit. If you do not pass, you have one opportunity to retake it. Once you have passed the skills check and completed the course evaluation, you can print out your certificate of completion. You will have access to the course materials and test for 60 days after the first live webinar. 

    Cancellation and Refund Policy: Cancellations will also be accepted until 24 hours before the class is scheduled to begin. After that date, a $50 cancellation fee will be charged per cancellation. Cancellation requests must be submitted via email to ElearningHelp@nahb.org. 


    Tim Lansford

    Instructor

    Luxury Homes

    Tim Lansford is President/Owner of Luxury Homes of Texas, a custom home building and remodeling company. He is an experienced builder and successful leader in the Dallas, Texas construction community with 25 years in the industry. His experience spans the spectrum of the home construction industry, including home building, remodeling, and renovation projects from large, multi-million-dollar custom new homes to small remodeling projects.

    A standout among his peers, Tim has earned eleven NAHB Designations, demonstrating his commitment to continuing education in the building industry and serving his customers.

    Tim is also a Licensed Texas Real Estate broker and owns a Full-Service Training and Development Company. As a professional speaker and instructor with the National Association of Homebuilders (NAHB), Tim has had the privilege of presenting at residential construction industry events, including The International Builders’ Show, NAHB Association Management Conference, various State Association meetings, Industry Associations meetings, and many Construction Companies / Suppliers from across the United States.

  • Contains 13 Component(s), Includes Credits

    This course is designed to assist the participant to develop a foundation of the principles of buildings science. Understanding the principles of energy flow, moisture migration, air flow, and their relationship to each other in and around a building are key to designing, constructing, and maintaining buildings. This course will examine each of the principles, their relationships and both the positive and negative outcomes with an eye to durable, healthy, and efficient homes.

    From participating in this course, participants will: 
    • Discover the importance of understanding Building Science. 
    • Examine the principles of energy flow, moisture movement, and air flow. 
    • Examine the Hygrothermal Relationship between all three. 
    • Demonstrate the impact of building science principles on energy efficiency, durability, and occupant health. 

    Course Length: 6 hours

    This course is required for the following NAHB designation: CGB, GMB, GMR, and Master CGP.


    NAHB Continuing Education: 6 hours for the following designations: CAPS, CGA, CGB, CGP, CGR, CMP, GMB, GMR, Master CGP, Master CSP, MIRM.
    Important Registration Details: 

    This course is registered with AIA CES for continuing professional education and qualifies for 6.00 LU Hours.

    The National Association of Home Builders is a Registered Provider with The American Institute of Architects Continuing Education Systems.  Credit(s) earned on completion of this course will be reported to AIA CES for AIA members.  Certificates of Completion for both AIA members and non-AIA members are available upon request. 

    Important Registration Details: 

    Please note: You have one year after purchase to access the materials associated with this course.  

    This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now. 

    Cancellation and Refund Policy: No refunds are issued for on-demand courses upon purchase. Any questions or need more information? Please contact ElearningHelp@nahb.org. 


  • Contains 6 Component(s), Includes Credits

    There is a growing demand for sustainably-built homes, also called green homes. With a wide array of sustainable building options, perception of green practices can vary among builders and remodelers and their clients. In this on-demand module, builders and remodelers will learn how to define their markets, determine their product readiness and approach, and communicate their own story to achieve success in marketing high performance homes. The level of content in this module is for the novice learner.

    There is a growing demand for sustainably-built homes, also called green homes.  With a wide array of sustainable building options, perception of green practices can vary among builders and remodelers and the clients they serve.  In this on-demand module, two sustainable marketing experts with differing viewpoints help builders and remodelers to define their markets, determine their product readiness and approach, and communicate their own story to achieve success in marketing high performance homes. The level of content in this module is for the novice learner. 

    What to expect from this module:

    • • Are you a marketing novice? By the end of this module you will be able to define the market need for your business like an expert. 
    • • When you are done, you will be able to identify your market readiness by determining your expertise in key areas. 
    • • In order to help you implement the best approach for your marketing style, you’ll compare the different approaches used by two sustainable marketing experts.
    • • You can only market as good as you can tell a story, so you will review best practices for successfully communicating your story to potential clients to meet their needs. 

    NAHB Continuing Education: 1 hours toward CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, and MIRM 

     This module is registered with AIA CES for continuing professional education and qualifies for 1.00 LU Hours.

      

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    The National Association of Home Builders is a Registered Provider with The American Institute of Architects Continuing Education Systems. Credit earned upon completion of this course will be reported to CES Records for AIA members by the Provider. Certificates of Completion for non-AIA members are available upon request.


    Important Registration Details:

    Please note: You have one year after purchase to complete the requirements associated with this module.

    This course is non-transferrable. Do not use another individuals login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course.  If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now.

    Refund Policy: No refunds are issued for on-demand courses upon purchase. For more information, please contact Sheila Coble at ElearningHelp@nahb.org  

  • Contains 6 Component(s), Includes Credits

    Water shortages in the southwest and other arid regions have led to specific regulations for home builders and owners, and water quality in other regions is a driver of waste management and water usage rules. This module from NAHB will examine the current impact of hydrologic management on home building and explore strategies -- from the macro level to the individual home -- for site design, plumbing fixture selection, and rain water collection. The level of content in this module is for the novice learner.

    Water shortages in the southwest and other arid regions have led to specific regulations for home builders and owners, and water quality in other regions is a driver of waste management and water usage rules.  This module from NAHB will examine the current impact of hydrologic management on home building and explore strategies -- from the macro level to the individual home -- for site design, plumbing fixture selection, and rain water collection. The level of content in this module is for the novice learner. 

    What to expect from this module:

    • • What is your understanding of water regulations? In this course, you will examine current trends and rules to increase water efficiency. 
    • • Knowledge of water quality is fundamental to your water conservation endeavors. You will distinguish the reusable water types to determine its water conservation capabilities.
    • • Additionally, you will review different water conservation programs to help you come up with the most cost-effective home solutions to increase water efficiency. 
    • • After taking this course, you will be able to describe how to effectively implement strategies for large scale and site development, as well as for individual homes. 

    NAHB Continuing Education: 1 hours toward CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, and MIRM

    Important Registration Details:

    Please note: You have one year after purchase to complete the requirements associated with this module.

    This module is non‐transferrable. Do not use another individuals login information to register for this module. You must login to nahb.org as yourself to receive your certificate of completion and credit for this module.  If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now.

    Refund Policy: No refunds are issued for on-demand courses and modules upon purchase. For more information, please contact Sheila Coble at ElearningHelp@nahb.org

  • Contains 14 Component(s), Includes Credits

    Implementing cost-effective green building techniques into your construction projects requires a whole-house approach to building science. In this course, you will learn how to use green building practices in the construction of a new home, remodel, site development or a multifamily project. With a focus on flexibility, building science basics and cost-effective solutions, the course provides tools for a successful green project and includes a review of the newly revised ICC 700-2020 National Green Building Standard®. This course must be taken in its entirety and is made-up of six modules, each focusing on a different high performance building topic.

    Implementing cost-effective green building techniques into your construction projects requires a whole-house approach to building science. In this course, you will learn how to use green building practices in the construction of a new home, remodel, site development or a multifamily project. With a focus on flexibility, building science basics and cost-effective solutions, the course provides tools for a successful green project and includes a review of the newly revised ICC 700-2020 National Green Building Standard®. This course must be taken in its entirety and is made-up of six modules, each focusing on a different high performance building topic.

    By completing this course, participants will be able to:

    • Integrate sound building science principles and a whole-house approach into the design, construction and remodeling process;
    • Analyze an array of water, resource and energy-efficiency solutions and techniques, as well as indoor environmental quality practices;
    • Examine specific practices in each chapter of the ICC 700-2020 National Green Building Standard®; and
    • Explore how to market and sell in the expanding green home marketplace.

    Course Length: 6 hours 

    NAHB Continuing Education: 6.0 hours towards CAPS, CGA, CGB, CGR, CMP, CSP, CGP, GMB, GMR, Master CSP, Master CGP and MIRM.

    NAHB Designations: CGA, CGB, CGP, GMR, Master CGP, Master CSP

    Additional Credit Information: 

    This course is registered with AIA CES for continuing professional education and qualifies for 6.00 LU Hours.

    The National Association of Home Builders is a Registered Provider with The American Institute of Architects Continuing Education Systems.  Credit(s) earned on completion of this course will be reported to AIA CES for AIA members.  Certificates of Completion for both AIA members and non-AIA members are available upon request. 

    Important Registration Details: 

    Please note: You have one year after purchase to access the materials associated with this course.  

    This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course.  If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now. 

    Cancellation and Refund Policy: No refunds are issued for on-demand courses upon purchase. Any questions or need more information? Please contact ElearningHelp@nahb.org

  • Contains 6 Component(s), Includes Credits

    Green remodeling presents opportunities to raise the performance standards for existing homes. But working with existing structures also presents a set of unique challenges.  The unintended consequences of poor planning and a lack of understanding of building science can have dire effects. For example, as code requirements for insulation and tighter envelopes increase, a good understanding of moisture management is imperative. This on-demand module will present several scenarios with different pathways for improvements and explore both the positive and negative results of decisions made during the remodel.

    Green remodeling presents opportunities to raise the performance standards for existing homes. But working with existing structures also presents a set of unique challenges.  The unintended consequences of poor planning and a lack of understanding of building science can have dire effects.  For example, as code requirements for insulation and tighter envelopes increase, a good understanding of moisture management is imperative. This on-demand module will present several scenarios with different pathways for improvements and explore both the positive and negative results of decisions made during the remodel. 

    Participants in this module will be able to:

    • Recognize the relationship between thermal control and moisture control.
    • Identify methods of moisture intrusion and impact on building envelope.
    • Explore solutions for improved moisture management for increased durability.
    • Identify key decision-making benchmarks throughout the design and build process in your next remodeling project.

    NAHB Continuing Education: 1 hours toward CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, and MIRM

    This module is registered with AIA CES for continuing professional education and qualifies for 1.00 LU Hours.


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    The National Association of Home Builders is a Registered Provider with The American Institute of Architects Continuing Education Systems. Credit earned upon completion of this course will be reported to CES Records for AIA members by the Provider. Certificates of Completion for non-AIA members are available upon request.


    Important Registration Details:

    Please note: You have one year after purchase to complete the requirements associated with this module.

    This course is non-transferrable. Do not use another individuals login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course.  If you are registering as a member, please use a PIN tied to your legal name. NAHB PINs are tied to a person, not a company. If you are not registered on nahb.org, Create Your Login now.

    Refund Policy: No refunds are issued for on-demand courses upon purchase. 

    Any questions or need more information? Please contact ElearningHelp@nahb.org.  

  • Contains 2 Component(s), Includes Credits

    Construction businesses face critical information privacy, cybersecurity and data protection issues every day. In the Cybersecurity Risks and Best Practices for Construction Professionals webinar we’ll explore how to identify and secure personal, financial and confidential information, including policies and procedures, to help protect sensitive data. We will also discuss breach notification requirements and examine what precautions companies can take to mitigate the need for breach notification. This FREE IBS Education is sponsored by LG.

    With mobile data use becoming the norm, construction businesses are increasingly vulnerable to cyberattacks. The Cybersecurity Risks and Best Practices for Construction webinar will help businesses identify what sensitive data they possess, where that data is located and how to better protect data. We’ll review how to implement additional precautions like supplemental security measures, employee training and how to build an incident response plan. We will also examine the legal obligations that may be triggered by a data breach, and discuss solutions to mitigate business disruption and preserve client and industry relationships.

    Participants in this webinar will:

    • Identify common data privacy and security issues for construction professionals.
    • Examine the legal and business implications of a data breach.
    • Discuss preventative steps and mitigation tools.

    This IBS Education webinar replay is sponsored byimage

    NAHB Continuing Education: 1.0 hours of continuing education credits for the following 12 designations: CAPS, CGA, CGB, CGP, CGR, CMP, CSP, GMB, GMR, Master CGP, Master CSP, MIRM.

    Cancellation and Refund Policy: No refunds are issued for webinar replays upon purchase. However, NAHB regularly reviews these products and reserves the right to remove replays that are no longer current. If you are unable to view a replay during your 12-month access period, please contact Deborah Krat at EdWebinars@nahb.org

    Kristen Hilton

    Partner

    Kristen G. Hilton is a Certified Information Privacy Professional for the United States (CIPP/US) and a partner at the law firm of Sussman Shank LLP in Portland, Oregon. She represents clients in a variety of industries, including real estate, technology, finance, insurance, entertainment, and construction, in matters involving privacy and data security, business disputes, and employment issues. As part of her privacy and data security practice, Kristen assists businesses and employers in meeting their privacy and data security obligations by drafting and updating privacy policies, privacy notices, terms of use, and document retention policies. She also conducts employee training sessions, prepares incident response plans, provides data security crisis response, and manages compliance with data breach notification and privacy laws. Kristen is licensed to practice law in Oregon, Washington, and California.