NAHB Learning
Catalog
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Contains 4 Component(s), Includes Credits Includes a Live Web Event on 06/26/2025 at 1:00 PM (EDT)
Elevate your digital presence and drive more new home sales. Designed specifically for the home building industry, this overview course will guide you through the essentials of creating a website optimized for lead capture. Learn how to make key technology selections, build trust, and develop compelling calls to action that engage and convert potential home buyers. The course also touches on effective strategies for driving targeted traffic to your site, including SEO, paid search and social media. Whether you're looking to fine-tune your existing website or embarking on a new digital journey, this course offers valuable insights to help you maximize lead generation and turn prospects into home buyers. This 3 hour class will be held from 1-4pm ET Contact elearninghelp@nahb.org with questions
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
After completing this course, participants will be able to:
- Comprehend the importance of elevating digital presence for the home building industry and its impact on new home sales
- Identify the key components of a website optimized for lead capture in the context of the home building industry
- Make informed technology selections to support effective lead generation through a website
- Explore effective methods for driving targeted traffic to a website, including SEO, paid search, geofencing, and social media activities
- Recognize the value of utilizing third-party listing websites as part of a comprehensive digital strategy for home sales.
This course qualifies for 3 continuing education hours with NAHB
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Contact elearninghelp@nahb.org with any questions.
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You must log in to register
- Non-member - $225
- Member - $169
- Council - $169
- More Information
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Contains 4 Component(s), Includes Credits Includes Multiple Live Events. The next is on 06/17/2025 at 1:00 PM (EDT)
This course provides a comprehensive introduction to the project management principles and techniques needed to efficiently complete ambitious goals set out by your organization and clients. You will learn the fundamentals of managing projects successfully, ensuring they are completed on time, within budget and to the satisfaction of stakeholders. Through this course, you will explore the role of a project manager across all phases of a project: pre-construction, construction and post-construction. Topics include effective project planning, risk management, resource allocation and the management of trade contractors. By the end of the course, you will have a solid foundation in project management strategies, enabling you to oversee projects with confidence. This 6-hour class is held from 1-4 on two consecutive Tuesdays. Please contact elearninghelp@nahb.org with questions.
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
After completing this course, participants will be able to:
• Develop project management skills specific to the home building industry
• Discuss necessary skills to effectively plan, execute, and deliver successful construction projects
• Evaluate the project manager's role across pre-construction, construction, and post-construction phases
• Explore essential project management tools and techniques for risk management
• Utilize effective strategies for the effective management of trade contractorsNAHB Credit: This class counts for 6 continuing education credits.
Additional Credit Information:
6 AIA/CES LU: NAHB is a Registered Provider with the American Institute of Architects (AIA) Continuing Education Systems. Credit earned on completion of this course will be reported to CES Records for AIA members by NAHB. Certificates of Completion for non-AIA members are available upon request.
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Please contact elearninghelp@nahb.org with questions.
Paul Schwinghammer
President, Hallmark Homes, Inc.
Paul Schwinghammer graduated from Ball State University in 1982. After college, he became a Realtor in 1983 with Herman Brown Realty in Anderson. He purchased the company in 1985. He is past president of the Anderson Board of Realtors in 1990. In 1992, Paul started Hallmark Homes part time as a sideline along with the real estate company. In 1993, he sold the real estate agency to further expand the building business.
He is currently is a member of the executive committee for the Indiana Builder’s Association and is president of the Madison County Builder’s Association. He holds designations through NAHB as a Certified Graduate Builder, Certified Green Professional, Certified Aging-in-Place Specialist and Graduate Master Builder, a designation held by only 12 builders in Indiana. He is also an approved NAHB course instructor and is a 35 year member of the National Association of Realtors.
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You must log in to register
- Non-member - $399
- Member - $299
- Council - $299
- More Information
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You must log in to register
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Contains 4 Component(s), Includes Credits Includes a Live Web Event on 06/05/2025 at 1:00 PM (EDT)
A strong marketing foundation is the basis of a successful marketing program, much like a well-built foundation ensures a home stands the test of time. Designed for home builders, this course focuses on building a strong marketing foundation -- your website, branding and content – and how to use marketing strategy and tactics to engage potential home buyers and turn them into leads. Learn how public relations, social media, video, design, email marketing, photography and graphic design capture and engage today’s consumers. Additional advice on crafting an effective marketing budget is also covered. This 3-hour class will be held from 1-4 ET Contact elearninghelp@nahb.org with questions.
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
After completing this course, participants will be able to:
- Understand the critical role of a strong marketing foundation in the success of a marketing program as it relates to and parallels the importance of a well-built home foundation
- Identify the core components of a marketing foundation in the context of home building, including website development, branding, and content creation.
- Explore effective marketing strategies and tactics to engage potential home buyers and convert them into leads.
- Gain expertise in various marketing tools and techniques, such as public relations, social media, video production, design, email marketing, photography, and graphic design, and understand how they can be used to capture and engage today's consumers
- Identify and foster the principles and best practices for crafting an effective marketing budget that aligns with the specific needs and goals of a home building marketing campaign
- Analyze real-world case studies and examples that demonstrate successful marketing efforts in the home building industry, gaining insights into practical applications of the concepts covered in the course
This course qualifies for 3 continuing education hours with NAHB
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Contact elearninghelp@nahb.org with any questions.
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You must log in to register
- Non-member - $225
- Member - $169
- Council - $169
- More Information
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Contains 3 Component(s), Includes Credits Includes a Live Web Event on 05/29/2025 at 1:00 PM (EDT)
In the competitive and ever-evolving world of real estate and construction, mastering the art of selling is essential for success. The Selling Strategies, Techniques and Tips course will help you gain the foundational knowledge and practical skills needed to excel at sales in the building and development industry. Throughout this course, you will learn effective sales strategies tailored specifically for builders and developers. We will explore key techniques that help you understand your buyers’ wants, build strong relationships and close transactions with confidence. Additionally, we will provide you with valuable tips and insights to enhance your sales approach and achieve your business goals. Whether you are new to sales or looking to refine your existing skills, this course will provide you with the tools and knowledge to thrive in the competitive market. Join us on this journey to becoming a proficient and successful sales professional in the building and development sector This 3-hour course is held from 1-4 ET. Contact elearninghelp@nahb.org with questions.
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
By completing this course, participants will be able to:
- Apply techniques and tips to sell homes, homesites, products and services
- Discover and regulate opportunities to overcome objections
- Explore the art of negotiation and how to maintain parity among prospective buyers and buyers
- Develop essential selling techniques in order of importance: “sell” yourself, your company and finally, your goods and services.
- Demonstrate how to present your communities, homesites and homes with unique marketing and selling propositions
- Examine techniques to provide the best customer service to your prospective buyers, from meeting and greeting through closing and beyond
NAHB Credit: This course counts for 3 continuing education credits.
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313
To get access to membership pricing under an employer’s membership, please reach out to our help desk at nahbsupport@nahb.org or 202.266.831
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class). "
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You must log in to register
- Non-member - $225
- Member - $169
- Council - $169
- More Information
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Contains 4 Component(s), Includes Credits Includes Multiple Live Events. The next is on 05/20/2025 at 1:00 PM (EDT)
High-performance building can be intimidating, but mastering it can lead to safer and healthier homes. Explore high-performance building principles and learn how to apply them to increase a home's efficiency, comfort, and durability in each climate zone. This course takes place over 3 consecutive Thursdays] from 1-3 pm ET. Contact elearninghelp@nahb.org with questions.
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
By completing this course, participants will be able to:
- Examine how building envelopes can be optimized for each climate zone to maximize home performance in remodeling projects.
- Review the benefits of systems based design and construction and how to properly implement these practices in a building project.
- Apply building science principles to building projects to maximize home performance and comfort.
- Identify the best climate zone-specific building practices based on building science and systems based design principles.
NAHB Credit: This class is eligible for 6 continuing education credits
Additional Credit Information:
6 AIA/CES LU: NAHB is a Registered Provider with the American Institute of Architects (AIA) Continuing Education Systems. Credit earned on completion of this course will be reported to CES Records for AIA members by NAHB. Certificates of Completion for non-AIA members are available upon request.
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Paul Schwinghammer
President, Hallmark Homes, Inc.
Paul Schwinghammer graduated from Ball State University in 1982. After college, he became a Realtor in 1983 with Herman Brown Realty in Anderson. He purchased the company in 1985. He is past president of the Anderson Board of Realtors in 1990. In 1992, Paul started Hallmark Homes part time as a sideline along with the real estate company. In 1993, he sold the real estate agency to further expand the building business.
He is currently is a member of the executive committee for the Indiana Builder’s Association and is president of the Madison County Builder’s Association. He holds designations through NAHB as a Certified Graduate Builder, Certified Green Professional, Certified Aging-in-Place Specialist and Graduate Master Builder, a designation held by only 12 builders in Indiana. He is also an approved NAHB course instructor and is a 35 year member of the National Association of Realtors.
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You must log in to register
- Non-member - $379
- Member - $279
- Council - $279
- More Information
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Contains 4 Component(s), Includes Credits Includes Multiple Live Events. The next is on 05/15/2025 at 1:00 PM (EDT)
This course is designed to provide foundational knowledge on the formation, planning and management of a successful, small to medium-sized residential building or remodeling company or other trade-related business. It describes best business practices and introduces practical tools and strategies of immediate value to both new and existing business owners. This six hour class is held on two consecutive Thursdays from 1-4 ET. Please contact elearninghelp@nahb.org with questions
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
After completing this course, participants will be able to:
- Explore the elements required to successfully own and operate a small to medium-sized building or remodeling company, with emphasis on overcoming common business challenges.
- Examine planning and goal-setting strategies, process optimization and organizational structures.
- Identify the role of process mapping to optimize workflow, financial planning and performance evaluation.
- Review the essential systems for successful business management.
- Examine the importance of developing, implementing and managing systems to enhance operational efficiency in a construction-related business.
NAHB Credit: This course counts for 6 continuing education credits.
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313
To get access to membership pricing under an employer’s membership, please reach out to our help desk at nahbsupport@nahb.org or 202.266.831
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class). "
Steve Monroe, AB,CGP, CAPS, CPP
Instructor
Carl Stephen "Steve" Monroe, AB, CGP, CAPS, CPP, brings 40+years of experience in the building industry to the classroom and lives CAPS in his community work and relationships. Students who venture on a course with Steve are presented with relevant stories, a strong sense of humor, and unexpected insights. No one sleeps, no one is bored. Steve and his colleagues provide an engaging environment and unparalleled experiential learning.
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You must log in to register
- Non-member - $399
- Member - $299
- Council - $299
- More Information
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Contains 3 Component(s), Includes Credits Includes a Live Web Event on 05/13/2025 at 1:00 PM (EDT)
Leads are everywhere. But which leads will be qualified sales leads? This course will provide you with the information you need to develop the best-qualified lead-generation campaign to ensure that you and your sales associates will always be able to create business development activities. You will learn effective communication, prospecting and evaluation skills to enhance your ability to obtain the finest and most qualified leads to sustain your growth in any market! This half-day course will take place 1-4 ET
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
After completing this course, participants will be able to:
Develop the ability for preparation to acquire qualified leads and referrals
Analyze the ability to engage to acquire qualified leads and referrals
Develop communication skills to attract, acquire and earn on-going qualified leads and referrals
Illustrate how to create a database, monitor it and refresh it
Demonstrate how to use effective marketing skills to convert prospects into buyers
Attain the ability to provide effective customer service from meeting, through the sale to installation and warranty, to create more qualified leads and sales
NAHB Credit: This course counts for 3 continuing education credits.
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313To get access to membership pricing under an employer’s membership, please reach out to our help desk at nahbsupport@nahb.org or 202.266.8313
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Please contact elearninghelp@nahb.org with any questions.
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You must log in to register
- Non-member - $199
- Member - $149
- Council - $149
- More Information
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You must log in to register
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Contains 4 Component(s), Includes Credits Includes a Live Web Event on 05/08/2025 at 1:00 PM (EDT)
Take the next steps in becoming a land developer! This partner class to Land Development explores navigating governing authorities to get to the sale with maximum profit. This half-day course is held from 1-4 ET Please contact elearninghelp@nahb.org with any questions.
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
What to expect from this course:
- You will review the land acquisition and development process and explore the last three steps of this eight-step process: site planning, government approvals, and site improvements.
- Recognize what it takes to successfully create a site plan and a preliminary plat.
- Become familiar with the typical government approval process for land development, including the need for public land donation.
- Identify what construction improvements are necessary to get the property ready to sell or develop.
NAHB Credit: This course counts for 3 continuing education credits.
Additional Credit Information:
3 AIA/CES LU: NAHB is a Registered Provider with the American Institute of Architects (AIA) Continuing Education Systems. Credit earned on completion of this course will be reported to CES Records for AIA members by NAHB. Certificates of Completion for non-AIA members are available upon request.
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313To get access to membership pricing under an employer’s membership, please reach out to our help desk at nahbsupport@nahb.org or 202.266.8313
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Please contact elearninghelp@nahb.org with any questions.
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You must log in to register
- Non-member - $225
- Member - $169
- Council - $169
- More Information
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Contains 4 Component(s), Includes Credits Includes a Live Web Event on 05/06/2025 at 1:00 PM (EDT)
Land development is not for the meek but doing it successfully can substantially increase revenue and profit for smaller builders. Learn the tips and tricks that will help you to limit risk and maximize profit when finding land for small development projects. This course is best taken in conjunction with its partner class, Site Planning, Approvals and Construction This half day course is held from 1-4pm ET Contact elearninghelp@nahb.org with any questions.
Members: Click here to save an extra 10% by purchasing Land Development and Site Planning together!
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
What to expect from this course:
- You will be introduced to the land acquisition and development process and review the first five steps of this eight-step process: finding land, market analysis, tying up land/preliminary investigation, concept plans and due diligence.
- As a building professional who is new to the land development business, you will develop strategies for finding land development opportunities for small building projects (2 – 50 lots) by examining real-world examples.
- And you will have the opportunity to review key business structures and financing options for running a small volume land development business.
NAHB Credit: 3 continuing education credits
Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk
To get access to membership pricing as a peer member under an employer's membership, please reach out to our help desk at nahbsupport@nahb.org or 202.266.8313
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Contact elearninghelp@nahb.org with any questions.
Tim Lansford
Instructor
Luxury Homes
Tim Lansford, also known as "The Thought Re-Constructor," boasts an impressive three-decade career in construction and real estate. Leading Luxury Homes of Texas, he excels as a builder, real estate broker, and distinguished speaker, leveraging his deep industry knowledge to inspire change in leadership and perception across multiple sectors. Beyond construction, he is a passionate speaker that runs a comprehensive Training and Development Company, focusing on innovative leadership and success strategies. His influential workshops and keynote speeches have captivated audiences nationwide, including notable appearances at NAHB, TAR, SHRM, NARI, AMC, and the International Builder’s Show (IBS). Through his workshops and keynote speeches, Tim challenges and guides professionals to rethink their conventional views on leadership, urging them to adopt innovative strategies for personal and professional development.
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You must log in to register
- Non-member - $225
- Member - $169
- Council - $169
- More Information
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Contains 3 Component(s), Includes Credits Includes a Live Web Event on 04/24/2025 at 1:00 AM (EDT)
Efficiency is money. Ensuring all the processes work together in order to perform effectively is vital to a project’s success. Explore how to develop and follow a clear schedule, increasing profitability and client satisfaction. This half-day course is held from 1-4 ET. Please contact elearninghelp@nahb.org with any questions.
This live class is intended to be interactive. Please ensure you are in an environment that allows you to participate and that your camera and microphone are working.
Due to the live, interactive nature of this course, no recordings will be available.
As a graduate of this course you will be able to:
- Explain the importance of the project schedule as a planning tool
- Describe the importance of the schedule as a communication tool
- Explore the fundamental components of a schedule
- Distinguish between the different types of schedules
- Create a project schedule
- Review contract considerations regarding scheduling
NAHB Credit: This course counts for 6 continuing education credits.Important Registration Details:
This course is non-transferable. Do not use another individual’s login information to register for this course. You must login to nahb.org as yourself to receive your certificate of completion and credit for this course. If you are not registered on nahb.org, create your login now. If you are having issues with your login, please contact our help desk at nahbsupport@nahb.org or 202.266.8313To get access to membership pricing under an employer’s membership, please reach out to our help desk at nahbsupport@nahb.org or 202.266.8313
You will have access to course materials, including the course test, for 30 days after the conclusion of the live sessions.
Cancellation and Refund Policy: You may cancel your registration and request a refund by emailing elearninghelp@nahb.org until the day of the scheduled live class. If requested after the class has begun a fee will be charged ($25 for a 3-hour class, $50 for a 6-hour class).
Please contact elearninghelp@nahb.org with any questions.
Vince Butler, GMR, GMB, CAPS
President, Butler Brothers Corporation
Vince Butler, GMR, GMB, CAPS is a second-generation builder and remodeler from Northern Virginia. He has served as President of Butler Brothers Corporation, a full-service design-build company, since 1984 and has extensive experience in the design, sales and production of residential construction and remodeling. Vince has a BS degree in Financial Management from Virginia Tech and is a Graduate Master Remodeler (GMR), Graduate Master Builder (GMB) and Certified Aging-In-Place Specialist (CAPS). He is a nationally recognized speaker on residential construction management topics and an approved NAHB Master Instructor. He has presented at many national and regional trade shows including the International Builders Show, The Remodeling Show, Sunbelt Builders Show, Southeast Builders Conference, Atlantic Builders Conference, Pacific Coast Builders Conference (PCBC) and the NAHB Remodelers Road Show. He was named NAHB CAPS Educator of the Year in 2012 and Builder Remodeler Educator of the Year in 2017. In 2017 he founded BizTrainingNow to serve the educational needs of small business owners and local associations.
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You must log in to register
- Non-member - $225
- Member - $169
- Council - $169
- More Information
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